Posts

Showing posts with the label Audience Research

Audience Feedback

Image
Yesterday afternoon I showed my short film to a small focus group and asked them to fill in feedback forms with ratings out of five and comments. Here is an overview of all the marks I got for my feedback. One of the main criticisms of my Short Film was that the music was too repetitive. After receiving this feedback I went back to my short film and listened closely to the music. However, I have decided to keep the music as it does reflect the repetitiveness of my characters life and does effectively contrast to the atmosphere of the short film as a whole. Also, most audience members also said how the little amount of colour grading was effective as it made it more realistic and reflected the mood of the short film. They said that lots of colour grading would have ruined the message of the short film as a whole. Overall, I am very pleased with the feedback I got for my film, and the feedback of what I could do better was very useful: 

Empire Magazine

Image
The Empire Magazine Reader states that its target audience and the readers are '3/4 male between the ages 18 and 40, employed, university educated, time-poor and in a relationship'. Therefore most of the articles and advertisements for various films found in the magazine would be catered for this type of audience. For example; films such as 'X-Men' can be advertised in the magazine, therefore conforming to the needs of the magazines target audience.  Furthermore, Empire Magazine shows the importance of advertising films that are going to persuade its target audience to go and watch it. The magazine uses colour schemes as well as different pictures from the film itself in order to advertise effectively. Therefore providing the audience with information, news and entertainment of their favourite genres of films.  Here are examples of the types of advertisements that the Empire Magazine produce:  In these two advertisements, the colour scheme is mainly dark bl...

Magazine Article Research

Image
In Media Class today we annotated magazine review pages from 'The Empire' magazine, for inspiration for our ancillary tasks. We reviewed pages from X men mainly and assessed what colour schemes they used, their font sizes, quotes from critics or the film and how they would attract their target audiences as a whole. Here are some of the magazine review pages we annotated: 

Ancillary Tasks Planning

Image
For my Ancillary Tasks, I have decided to do a poster and a magazine review page for my short film. I researched some posters promoting films, which usually have the main actors and actresses on and how they targeted their audiences. Also, the posters were bright and had lots of different colours on. Here are some I found:   I also researched some magazine review pages for films, here are some I found:

Audience Expectations

Image
I interviewed five people in order to find out what they expected to see from my Genre, which is a Thriller and what other ideas they thought I could include in my short film:

Treatment!

Here is my treatment: